Team News Riveting
Gurugram, December 21
German luxury carmaker BMW on Monday said it would increase prices of its model range in India by up to 3 per cent from next month.
BMW Group India would introduce the revised 2021 pricing for all BMW and MINI models effective January 4, 2021. Prices would increase by up to 2 per cent per cent across the portfolio, the company said in a statement.
“In an unprecedented year, BMW Group India has been focused on providing best-in-class products and unparalleled services to its esteemed clientele. From 4 January 2021, BMW Group India will introduce the new pricing for BMW and MINI portfolio, increasing the prices marginally by up to 2 per cent to offset the increasing input costs,” Vikram Pawah, President, BMW Group India said.
This would ensure that customer satisfaction, dealer profitability and sustainable growth, which are fundamentals of a successful business, remain strong, he said, adding that BMW Group India would continue to set uncompromising standards in the luxury auto industry and create customer delight.
BMW India is a 100 per cent subsidiary of the BMW Group and is headquartered in Gurugram (National Capital Region). Till date, BMW Group has invested over INR 5.2 billion (€ 72 million) in BMW India.
The wide range of activities in India include a manufacturing plant in Chennai, a parts warehouse in Mumbai, a training centre in Gurugram NCR and development of a dealer organisation across metropolitan centres of the country. Currently,
BMW Group India has over 80 touchpoints in the Indian market. The total number of employees at BMW Group India is 650.
